Viral Job Ad for Security Guards Sparks Hilarious Memes Across India
The Origin of the Meme Phenomenon
A seemingly ordinary job posting for security guard positions at Vishal Mega Mart has unexpectedly transformed into a viral meme sensation throughout India. The retail chain's recruitment announcement has taken social media by storm, with users sharing jokes, memes, and reels on platforms like Facebook, WhatsApp, Telegram, and Twitter (X).
What Triggered the Viral Trend?
The trend began when Vishal Mega Mart revealed plans to hire a significant number of security guards nationwide. The job listings quickly gained traction, albeit not in the manner the company had anticipated.
Social media users humorously compared the recruitment process to some of India's most challenging exams, such as the UPSC, IIT-JEE, and NEET. One meme humorously suggested, 'Virat Kohli has retired from Test cricket to become a security guard at Vishal Mega Mart.'
The Recruitment Process Goes Viral
Reson behind virat kohli's retirement :
— KALI-YUG 💐 (@brutall_batman) May 17, 2025
Vishal mega Mart security guard bharti 2025 pic.twitter.com/e0KqFxJyPM
An Instagram user shared that on April 1, Vishal Mega Mart conducted an exam for its Security Guard Services, featuring questions on Current Affairs, English, and the Local Language. This was followed by a Medical Test and a Physical Training Check. Candidates with prior experience as guards, shooting training, or martial arts skills were given preference. Aspiring applicants from across the state participated, but only the top 1% succeeded, making it more challenging than many competitive exams.
A New Aspirational Role?
Recently, phrases like 'Ek hi sapna – Vishal Mega Mart security guard' have gained popularity online, as people humorously regard this position as the most desirable job in India. This reflects a light-hearted take on the fierce competition surrounding competitive exams, creating a mock recruitment scenario that resonates with many.
The Impact of Internet Humor
One particularly popular AI-generated meme features Kohli and Ronaldo dressed as security guards outside Vishal Mega Mart.
While the humor is clearly tongue-in-cheek, it raises questions about whether this trend serves as free advertising for Vishal Mega Mart. The company has become a topic of national conversation without spending any money, all thanks to memes and online humor.
Whether this is merely a fleeting viral moment or indicative of rising concerns about unemployment, it's clear that Vishal Mega Mart security guard positions have become a hot topic of discussion in India, at least in the digital realm.