Tragic Day in Abohar: Tailoring Icon Sanjay Verma Shot Dead

A Shocking Incident in Punjab
CHANDIGARH: A tragic event has shaken Punjab as Sanjay Verma, co-owner of the esteemed tailoring brand New Wear Well, was fatally shot in broad daylight outside his prominent showroom in Abohar on Monday, July 7, 2025.
The tailoring establishment, celebrated for its exquisite bespoke suits, has been a staple since its founding in 1885, making it one of the oldest tailoring businesses still in operation in India.
Details of the Attack
Three armed assailants on motorcycle commit crime
Witnesses and police reports indicate that Verma had just parked his vehicle and exited when three armed individuals on a motorcycle approached and opened fire without any warning. The sound of gunfire caused panic in the bustling area, prompting nearby shopkeepers and pedestrians to seek safety.
As the attackers attempted to escape, they reportedly lost control of their motorcycle, fell, and then commandeered another bike from a bystander. Despite being rushed to a local hospital, Verma was pronounced dead upon arrival.
Ongoing Investigation
Senior police officials arrived at the scene shortly after the shooting. Investigations are currently in progress, with teams reviewing CCTV footage from the area to identify the perpetrators. No arrests have been made yet, and the motive behind the attack remains unknown, although authorities have assured the public of prompt action.
Community Reaction
Shop boasts of clientele comprising judicial officers, cops, civil servants
The murder of Sanjay Verma has left the local community and the wider business sector in shock, particularly given the esteemed reputation of New Wear Well. The showroom is well-known not only in northern India but also serves a clientele that includes judicial officers, police personnel, and civil servants, with loyal customers from around the world.
The showroom’s website highlights its long-standing tradition: “Since 1885, we have been dedicated to tailoring suits. This legacy has been passed down through generations, fueled by a commitment to excellence and passion.”
Concerns Over Rising Crime
The brutal murder occurs amid a concerning rise in violent crime in Punjab, raising alarms about public safety in the region. Business owners and residents are now calling for enhanced policing and swift justice following this shocking incident.