Discover Odisha's Cultural Richness at the 45th India International Trade Fair 2026
Odisha's Vibrant Showcase at IITF 2026
Bhubaneswar: At the 45th India International Trade Fair (IITF)-2026, Odisha proudly displayed its cultural heritage, artisanal skills, and economic prospects. The state's pavilion was inaugurated by Chief Secretary Anu Garg at Hall-3 of Bharat Mandapam in New Delhi on Saturday.
The pavilion, under the theme ‘Where Virasat Inspires Vikas’, aligns with the fair's main theme of ‘Vikash aur Virasat’. It showcases a variety of Odisha's handlooms, handicrafts, geographical indication (GI) products, tribal art, agricultural goods, dairy items, rural enterprises, and tourism highlights.
During the inauguration, Garg emphasized Odisha's commitment to preserving its cultural identity while fostering innovation and sustainable growth. She pointed out the importance of expanding market access for artisans, weavers, farmers, tribal groups, women’s self-help groups (SHGs), and entrepreneurs, allowing them to engage with both national and international markets.
The exhibition features an array of products including Sambalpuri textiles, tussar and silk items, Pattachitra artworks, silver filigree, Dhokra crafts, palm-leaf engravings, stone carvings, and applique work. Live demonstrations of traditional crafts, along with blockchain-enabled handloom weaving, illustrate the fusion of heritage and modern technology.
Mission Shakti SHGs are showcasing crafts made from Sabai grass, tribal jewelry, millet-based products, and traditional foods, while ORMAS presents Golden Grass crafts, spices, pickles, Mahua products, and coir crafts.
Tribal art highlights include Gond and Lanjia Saora paintings, Dongaria Kondh shawls, and Koraput Coffee.
Odisha's agricultural strengths are represented by millets, black rice, cashew nuts, honey, spices, and various traditional rice types.
OMFED is displaying its dairy offerings, including Kandhamal Haldi, while Odisha Tourism promotes attractions like the Konark Sun Temple, Jagannath Dham, and Chilika Lake.
Specialized export and business-to-business platforms have been established to enhance buyer-seller interactions and draw in investments.
The pavilion will be accessible until November 27, inviting visitors to delve into Odisha's heritage, products, and investment opportunities.
