Transforming Mental Health Access in India's Northeast: Click2Pro's Impact
A New Era in Mental Health Services
Guwahati, Assam – A notable change is occurring in India's healthcare sector as Click2Pro, a rapidly expanding digital therapy platform, reports a significant rise in mental health service utilization from Tier 2 and Tier 3 cities, particularly in the Northeast. With over 1 million online therapy sessions completed and more than 250,000 individuals assisted, the platform is becoming a vital resource for those in semi-urban and remote areas who previously had limited access to qualified mental health professionals.
Rising Demand for Digital Counseling
Recent internal statistics from Click2Pro indicate a 27% month-on-month increase in new clients from non-metro areas, a trend observed in states such as Assam, Bihar, Jharkhand, and Chhattisgarh. Sanjeev Kumar, the founder of Click2Pro, emphasizes, “For decades, individuals in smaller cities have been neglected in terms of mental health services. Our mission is to ensure that every Indian, whether in Guwahati or Gaya, has access to expert assistance when needed.”
Breaking Barriers to Mental Health Care
Historically, mental health services in India have been concentrated in urban areas. While cities like Delhi, Mumbai, and Bengaluru have seen a rise in clinics and private psychologists, smaller towns remain underserved. Stigma, a shortage of professionals, travel difficulties, and societal judgment often deter individuals from seeking help.
Click2Pro aims to overcome these obstacles by providing confidential, affordable, and culturally sensitive online counseling. With just a smartphone and internet access, users can select a psychologist, schedule a session, and start therapy within 24 hours.
User-Friendly Therapy Options
The platform offers three formats for sessions: video, audio, and chat, allowing users to choose their preferred method of engagement. All psychologists and counselors on Click2Pro are licensed professionals based in India, many specializing in grief counseling, anxiety management, relationship therapy, and trauma support.
For Assamese youth preparing for competitive exams or parents dealing with grief and emotional exhaustion, the ability to access online counseling without the hassle of long waits or unfamiliar clinics represents a significant change.
Focus on the Northeast
Although Click2Pro operates throughout India, its initiatives in Assam and surrounding states have intensified recently. In cities like Guwahati, Silchar, Tezpur, and Tinsukia, the demand for online therapy has surged through referrals, school wellness programs, and WhatsApp groups promoting awareness.
The company has also launched pilot projects in partnership with educational institutions and NGOs, integrating online counseling into school curricula and youth training centers, addressing the rising anxiety and stress levels among young people in the post-pandemic era.
Addressing India's Therapy Gap
The National Mental Health Survey reveals that India has fewer than 1 psychiatrist for every 100,000 individuals, significantly below WHO recommendations. This gap is even more pronounced in northeastern states, where healthcare infrastructure is limited and distances between facilities are considerable.
Click2Pro's model is not only convenient but essential. By eliminating geographic, economic, and cultural barriers, the platform has established a decentralized therapy ecosystem that empowers users.
Real Stories of Transformation
Consider Meera, a 28-year-old from Jorhat, Assam, who sought help for postpartum anxiety. With no nearby mental health clinic and no one to confide in, she connected with a female therapist fluent in Hindi through Click2Pro, enabling her to process trauma and develop coping strategies from the comfort of her home.
Similarly, Rajdeep, a college aspirant from Dibrugarh, accessed stress management counseling during his NEET preparation through weekly chat sessions, avoiding the need to explain his situation to peers or teachers.
Impressive Impact Metrics
● Over 1,000,000 online therapy sessions completed
● More than 250,000 users emotionally supported across India
● 95% client satisfaction rate
● Over 85% client retention, with many completing three or more sessions
● Services available in India, UAE, USA, UK, Canada, and Australia
● 10+ physical locations in India, including Delhi, Mumbai, and Lucknow
All therapists on the platform are verified professionals, and users can opt for pre-chat consultations to ensure compatibility.
Future Growth Plans
Click2Pro is gearing up to launch mobile applications, introduce vernacular therapy options, and expand its panel of regional therapists from Assam, West Bengal, and Odisha to better cater to users in these areas.
Kumar states, “We’re not scaling for vanity. We’re scaling for inclusion. India’s emotional health hinges on accessibility, and that’s our primary focus.”