Celebrating 90 Years of KhimjiDayabhai Co. Group: A Tribute to Customer Trust and Craftsmanship
A Historic Celebration in Bhubaneswar
Bhubaneswar: The KhimjiDayabhai Co. Group is proudly commemorating its 90th anniversary, a significant achievement rooted in decades of customer loyalty, exceptional craftsmanship, and lasting relationships. Since its inception in 1936, the Group has been integral to many cherished family celebrations throughout Odisha and beyond.
In honor of this milestone, the KhimjiDayabhai Co. Group has opted to focus on its customers rather than products or celebrities. The anniversary campaign highlights real customers, families, and their memories, showcasing the deep trust that has been built over generations.
The Group has always viewed its customers as true ambassadors, leading the way in utilizing authentic customer photography in its marketing efforts in Odisha. This approach emphasizes genuine relationships over traditional advertising, a philosophy that remains central to the 90-year celebration.
A Legacy of Growth
1936 – Baripada: The establishment of the first store marked the beginning of a remarkable legacy.
1998 – Balasore: The Group expanded into new markets.
2016 – Bhadrak: Strengthening its footprint across Odisha.
2020 – YOULRY.COM: The launch into the digital jewelry marketplace.
2025 – ARNIKA, Bhubaneswar: A modern luxury retail experience that builds on 90 years of heritage.
Under the guidance of Mr. Nishit Nanda, Mr. Sameer Nanda, and Mr. Nishant Nanda, the KhimjiDayabhai Co. Group continues to innovate, embracing digital transformation and contemporary design while upholding its core values.
Mr. Nishit Nanda remarked, "Reaching ninety years is not just a milestone; it signifies the trust our customers have placed in us through generations. This celebration is for every family that has included KhimjiDayabhai Co. Group in their lives. Instead of narrating our own story, we chose to honor theirs."
The anniversary campaign beautifully connects the original 1936 Baripada store with the Group's current achievements, illustrating a journey from heritage to innovation, with customers at the forefront.