Unusual Tradition in New Zealand: Women Hang Bras for Wishes

In New Zealand, a peculiar tradition has emerged where women hang their bras to make wishes. This custom, rooted in the belief of attracting a true life partner, has gained popularity since its inception in 1999. Located in Cardrona, this unusual practice draws both locals and tourists alike, intrigued by the sight of bras hanging from wires. The origins of this tradition remain a mystery, but its allure continues to grow, making it a fascinating destination for visitors. Discover more about this unique cultural phenomenon and the stories behind it.

By Narendra Chaudhary Apr 2, 2026, 08:16 IST

A Unique Custom in New Zealand

Across the globe, there are numerous bizarre places and customs that many of us are unaware of. When informed about these unique traditions, it can be hard to believe. While we often witness various superstitions in our own country, it’s a common misconception that such beliefs are exclusive to us. In fact, even in one of the world's most developed nations, there exists a peculiar practice. In New Zealand, for instance, women are required to remove their bras when making a wish. Curious to learn more about this unusual custom? Let’s delve deeper.

The Tradition Explained

In our country, people often visit temples to fulfill their wishes, some even walking miles for a glimpse. The goal remains the same: to have their desires granted. However, in New Zealand, particularly in a place called Cardrona, the approach is quite different. It may sound astonishing, but it’s true. Here, women come to make wishes, but first, they must remove their bras.

Why Remove Bras?

In Cardrona, there are numerous large wires hanging, and women are expected to hang their bras on these wires before making their wishes. The belief is that by doing so, they will find their ideal life partner. Locals assert that any woman who hangs her bra here and makes a wish will have her desire fulfilled and will meet her true soulmate. This tradition has been ongoing since 1999 and has only gained popularity over the years.

Tourists Drawn to the Custom

The unique custom in New Zealand attracts many tourists. It is said that the tradition began with just four bras being hung, but the identity of the original contributors remains a mystery. The fame of this location has grown so much that even thieves have taken notice, leading to reports of stolen undergarments. Despite this, the number of women participating in this tradition continues to rise, with bras now hanging everywhere, making it a fascinating spot for visitors.