Prime Minister Modi Urges Support for Handloom Products Ahead of National Handloom Day

Prime Minister Narendra Modi has called on citizens to celebrate National Handloom Day on August 7 by purchasing handloom products and creating videos to promote them. In a recent Instagram message, he highlighted the importance of supporting weavers and small traders while recalling the historical significance of the Swadeshi movement. Modi's initiative aims to make India self-reliant and economically empower the handloom sector. Join the movement by sharing your favorite handloom items on social media and celebrating the rich diversity of Indian craftsmanship.

By Narendra Chaudhary Aug 7, 2026, 10:17 IST

Promoting Handloom Products

New Delhi, August 6 - On Thursday, Prime Minister Narendra Modi encouraged citizens to purchase handloom products and create videos to draw global attention to them. In a video message shared on his Instagram account, he emphasized that celebrating this day would benefit the country's weavers and small traders. He stated, 'Tomorrow, August 7, marks our National Handloom Day.'

Modi urged everyone to popularize the diversity of India's handloom by creating videos featuring their favorite handloom items, including formats like 'Get Ready With Me,' and sharing them on social media. He reminded the public that August 7, 1905, marked the beginning of the Swadeshi movement against British rule, which united the nation.

He added, 'Just last week, you all celebrated Friendship Day. I request you to also celebrate National Handloom Day with great enthusiasm on August 7.'

In his appeal for creating short videos to highlight handloom products, Modi reiterated the goal of making India self-reliant while providing economic support to weavers and small enterprises. He concluded by encouraging everyone to buy handloom products and create videos to assist weavers and small traders.