Are Anupamaa and Kyunki Saas Bhi Kabhi Bahu Thi 2 Really Competing? Insights from Rajan Shahi

The ongoing discussions about the rivalry between the popular shows Anupamaa and Kyunki Saas Bhi Kabhi Bahu Thi 2 have caught the attention of many. Producer Rajan Shahi addresses these speculations, emphasizing the importance of healthy competition and respect for fellow creators like Ekta Kapoor. He shares personal anecdotes and highlights the legacy of Kyunki, while also acknowledging the achievements of Anupamaa. Both producers advocate for solidarity among women in the industry, urging fans to appreciate the unique contributions of each show rather than pitting them against one another. Dive into the full article for more insights!

By Narendra Chaudhary Apr 26, 2026, 02:14 IST

The Rivalry Debate in Indian Television

The television landscape is ever-evolving, with new shows constantly vying for audience attention. Recently, two major series, featuring Rupali Ganguly in "Anupamaa" and Smriti Irani in "Kyunki Saas Bhi Kabhi Bahu Thi 2," have sparked conversations about their competition for top TRP ratings. However, Rajan Shahi, the producer of "Anupamaa," has dismissed any notions of rivalry with Ekta Kapoor, the creator of "Kyunki," expressing his respect for her impact on the industry.

In a recent interview, Shahi addressed the rumors of competition, stating, "While competition is a natural part of the industry, it should remain healthy. Every creator desires their show to succeed, but we shouldn't let it turn negative." He acknowledged that there were attempts to create discord between the two shows but appreciated Kapoor's kindness in reaching out to him during such times.

Shahi shared a touching moment when he sent a message to Kapoor after viewing the first promo of "Kyunki," commending the show for its ability to resonate with three generations of viewers. He remarked, "Kyunki is more than just a show; it represents a legacy," underscoring the respect Kapoor has earned in the television realm.

He further emphasized the importance of "Kyunki," noting it was the first serial to achieve such immense popularity, captivating audiences nationwide. Shahi believes that the rivalry between "Anupamaa" and "Kyunki" should not be trivialized to mere TRP comparisons, labeling such views as "petty." He acknowledged the legendary status of both Ekta Kapoor and Smriti Irani, recognizing their significant contributions to the industry.

In a previous statement, Ekta Kapoor also downplayed the rivalry, commending Rupali Ganguly's star power and the success of "Anupamaa." She highlighted that Shahi and his team have achieved remarkable success over the past seven years, asserting that "Anupamaa" rightfully deserves its top position. Kapoor criticized the unfair comparisons made between shows and characters, advocating for unity among women in the industry instead of competition.