Ekta Kapoor Claps Back at Salman Khan Amid Reality Show Rivalry

The rivalry between two popular reality shows, 'The Alliance' and 'Lock Upp: Sach Ya Saza', intensifies as Ekta Kapoor responds to Salman Khan's recent comments. While Kunal Khemu hosts 'The Alliance', Salman Khan's remarks about Riteish Deshmukh's role in 'Lock Upp' prompted Ekta to share a cryptic Instagram post, interpreted as a dig at Salman. With both shows airing concurrently, the competition between the two friends is palpable, especially with Salman’s brother, Sohail Khan, participating in 'The Alliance'. This ongoing drama in the OTT space has captured the attention of fans and media alike.

By Narendra Chaudhary Aug 4, 2026, 11:42 IST

Reality Show Showdown: 'The Alliance' vs. 'Lock Upp: Sach Ya Saza'

In the current landscape of OTT reality shows, two programs are generating significant buzz: 'The Alliance' on Amazon Prime Video and 'Lock Upp: Sach Ya Saza' on Netflix. Kunal Khemu is at the helm of the Prime Video show, while Farah Khan and Riteish Deshmukh lead 'Lock Upp'. Recently, during promotional activities for 'The Alliance', Salman Khan made a comment about 'Lock Upp 2', suggesting that Riteish Deshmukh's position might be at risk. In response, Ekta Kapoor has taken to social media to deliver her own subtle critique of Salman.

While Ekta Kapoor did not directly mention Salman Khan, her recent Instagram story is perceived as a pointed remark towards him. As the producer of 'Lock Upp 2', she posted, "When the competition mentions you in every episode like a crazy ex," which many interpret as a jab at Salman.

Ekta Kapoor shared a post on Instagram.

Salman Khan's brother, Sohail Khan, is part of 'The Alliance'.
Despite their friendship, the simultaneous airing of both reality shows has sparked fierce competition. Ekta Kapoor has often supported Salman Khan on his show 'Bigg Boss', highlighting their strong relationship.

Additionally, Sohail Khan, Salman's brother, is featured in 'The Alliance'. His ex-wife, Seema Sajdeh, was also a contestant but was eliminated recently. Salman made a guest appearance on the show to back his brother.

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