Surge in Parle Industries Shares Following PM Modi's Gift to Italian Counterpart

Shares of Parle Industries surged by 5% after Prime Minister Narendra Modi presented a packet of Melody toffees to Italian Prime Minister Giorgia Meloni. This light-hearted moment during their meeting not only boosted the stock's performance but also sparked a viral trend on social media with the hashtag 'Melodi'. The toffees, produced by Parle Products, have become a symbol of the friendly relationship between the two leaders, reflecting their interactions at global events. Discover more about the impact of this sweet gesture on the market.

By Narendra Chaudhary May 20, 2026, 14:16 IST

Market Reaction to a Sweet Gesture

Shares of Parle Industries experienced a notable increase of 5 percent during intraday trading on Wednesday, following a charming exchange between Prime Minister Narendra Modi and Italian Prime Minister Giorgia Meloni. The stock also saw a rise of nearly 7% over the past week. On the Bombay Stock Exchange (BSE), Parle Industries' shares reached the upper circuit limit of 5 percent, trading at Rs 5.25, an increase of Rs 0.25.

During their meeting, PM Meloni expressed her gratitude to PM Modi for the thoughtful gift of Melody toffees from India, which led to a light-hearted moment that quickly gained traction on social media. The Melody toffee, produced by Parle Products, is a well-known confectionery brand based in Mumbai. Originally established in 1983 as Express Bottlers Services Pvt Ltd, the company was later rebranded as Parle Software Ltd and has since evolved into an independent entity involved in various sectors, including infrastructure, real estate, and paper waste recycling.

The hashtag “Melodi” has emerged as a trending topic online, reflecting the warm rapport between PM Modi and PM Meloni, highlighted through their interactions at international events.