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Air India Considers New 'No-Meal' Fare Option for Short Flights

Air India is contemplating a new fare structure that would allow passengers to opt for a 'no-meal' option on select short-haul flights. This initiative aims to provide travelers with more flexibility and potentially lower costs. While the proposal is still under review and has not yet been approved, it reflects the airline's efforts to enhance competitiveness and cater to budget-conscious customers. If successful, this option could become a permanent feature, offering travelers greater choice in their flight experience. Stay tuned for updates on this evolving situation.
 

Introduction of 'No-Meal' Fare Option


Air India is currently assessing a proposal to launch a "no-meal" fare option for certain short-haul flights, as per insiders familiar with the matter. However, the management has yet to give the green light to this initiative, leaving its future uncertain. The proposal is still under consideration and could either be approved in the coming weeks, take several months, or potentially be rejected altogether. If it does receive approval, the plan is to initially trial it on very short routes.


This proposed change is being marketed as a way to enhance customer choice when booking flights. Currently, the cost of meals is included in Air India ticket prices, leaving passengers with no option to opt-out and pay a reduced fare. The aim is not to lower prices universally but to offer customers the flexibility to choose. Passengers who prefer not to have a meal during their flight could select a cheaper fare that excludes onboard catering.


A source mentioned, "The goal is to give customers more options," noting that some travelers might favor a lower fare over a meal on shorter journeys. The airline intends for this initiative to make its services more competitive and attract a wider audience. If meals are not included in a booking, the fare would automatically decrease, reflecting the absence of this service.


Air India believes that such flexibility could enhance its attractiveness to budget-conscious travelers while still catering to those who prefer traditional bundled fares. Should the trial receive favorable feedback from passengers, the airline may consider making the "no-meal" fare option a permanent feature at its lowest price tier. However, sources have emphasized that discussions are ongoing and no final decision has been reached yet.